BUS 335 ASSIGNMENT 2 BUSINESS EXPANSION
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BUS 335 ASSIGNMENT 2 BUSINESS EXPANSION
Assignment 2 – Business Expansion and
Sustainability With References – STR NEW 2015 Version
In order to complete this assignment, refer to
the scenario that you chose in Assignment 1.
Note: You may create and / or make all necessary assumptions needed
for the completion of these assignments.
Using the scenario from Assignment 1, write a
six to seven (6-7) page paper in which you:
1.
1. Identify three (3) job requirements (e.g.,
needed certifications, previous work experience, external influences, etc.)
that could apply to your chosen scenario. Determine two (2) ways these
requirements could impact staffing at your organization. Next, suggest one (1) strategy
that you could utilize to ensure that all applicants meet the identified job
requirements for your organization. Justify your response.
2.
2. Outline a long-term recruitment plan that
contains at least four (4) components, is aligned with your company’s
recruitment strategy, but also addresses possible job skill or credential
shortages. Note: Consider concepts such as succession planning
and hiring retirees.
3.
3. Describe three (3) branding strategies that
you would employ to attract qualified applicants to your organization. Next,
suggest three (3) communication methods that you would utilize to reach out to
applicants. Predict the outcome of integrating your branding strategies and
communication methods at your organization. Provide a rationale for your
response.
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